Eline Strøm-Gundersen to Terravera
Terravera strengthens its visibility and accessibility for Norwegian businesses through a collaboration with strategist and marketing leader Eline Strøm-Gundersen. Bringing extensive experience in sustainability, innovation, and market development, she will help increase understanding of sustainability modelling across the business community.
Eline Strøm-Gundersen
“A key goal is to help more organisations understand how data modelling can be used as a foundation for informed and strategic sustainability decisions within the systems they operate in,” says Strøm-Gundersen.
Her experience strengthens Terravera’s market approach, including the development of the foundation’s positioning, brand platform, and strategies to reach organisations that want to stay ahead in the transition. The role is also driven by a broader ambition: to help companies make better decisions about how they operate within environmental limits.
Informed decisions for a better future
“To build a healthy and secure future, companies need to make informed choices about how they impact climate, nature, and people. I want to use my experience in strategy, marketing, and innovation to support organisations that aim to create value within the limits of our planet.”
She points out that many organisations are ready to change, but often lack the tools to turn ambition into action. That is where she sees Terravera’s role as particularly relevant.
“Terravera combines system understanding and data modelling in a way that makes it possible to simulate how decisions affect entire value chains. That provides a stronger basis for making informed strategic choices about the future we want to build.”
Proven leadership experience
Strøm-Gundersen brings extensive experience working at the intersection of strategy, innovation, sustainability, marketing, and organisational development. Over many years, she has worked closely with organisations to develop new services, partnerships, and strategic directions in response to major societal changes.
Her previous roles include:
Director of Marketing and Communication at EGGS, an endorsed brand within Sopra Steria
Building the EGGS Design brand from start-up to an established organisation prior to its acquisition by Sopra Steria
Marketing Director at Variér Furniture, where she led global marketing for a Norwegian manufacturer exporting more than 95 percent of its products
Leading national design awards and recognition programs at the Norwegian Design Council, a foundation under the Ministry of Trade and Industry
Serving on several boards, most recently as Chair of a fintech company
With Strøm-Gundersen on the team, Terravera will help more Norwegian businesses document their climate impact and strengthen their green competitiveness.
